Lalisa Manobal or known as Lisa “Blackpink”, is a K-Pop idol with the highest income compared to other members.

Lisa “Blackpink” is estimated to have a net worth of Rp. 299 billion in 2023. She generates this wealth through various sources of income.

In general, K-Pop idols make profits through album sales, concert tickets, and song royalties. Meanwhile, K-Pop idols who have extraordinary popularity will receive offers of cooperation with various well-known brands as BA (brand ambassadors). Not infrequently income outside of music actually becomes a fantastic income for idols.

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Likewise with Lisa who has personal income outside of group activities. Now, the Blackpink rapper is the BA for several brands such as Samsung, Celine, Prada, Bvlgari and MAC. Not only that, Lisa was also named the first Asian woman to become BA for the whiskey brand, Scotch Chivas.

Quoting the Lifestyle Asia page , Thursday (26/01/2023) the singer of the song ‘Lalisa’ also sets a fairly high price for endorsement rates on Instagram. Lisa charges a fee of US$ 600,000 or around Rp. 8.9 billion for each endorsement post. Meanwhile, sponsored posts are subject to a tariff of US $ 200,000 or the equivalent of Rp. 2.3 billion.

In 2021, Lisa released a solo album titled ‘Lalisa’ which was inspired by her career so far. The album, which consists of the songs ‘Lalisa’ and ‘Money’, managed to become the most played K-Pop album with more than 800 million listeners on Spotify. This made history for Lisa as the only Asian artist or K-Pop idol to have millions of listeners in a short time.

As the youngest member of Blackpink, Lisa is also one of the idols who achieve success in a relatively short time. He became famous since his debut with Blackpink in 2016. Until now, Blackpink has had two studio albums, four single albums, three live recording albums, and one compilation album.

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Various Blackpink songs became hits after their release and immediately topped the charts for quite a long time, such as the songs ‘Ddu-Du-Ddu-Du,’ ‘Kill This Love,’ and ‘How You Like That’. Through the success of this song, Blackpink won 95 awards, including the Daesang and 326 nominations in their history.

As additional information, currently Lisa has more than 86 million followers on Instagram and 8.7 million monthly listeners on Spotify.

SRC: https://www.beritasatu.com/